Barnsley chief executive Ben Mansford says the club will consider the price-slashing approach of Tuesday's hosts Bradford City but is not convinced it will work for the Reds.

The Bantams – who host Barnsley on Tuesday night in the Johnstone's Paint Trophy – sold 18,000 season tickets this year after reducing their prices to £149 for an adult, less than half of the cheapest at Oakwell for an adult outside the family area.

Mansford told the Chronicle: "Credit to Bradford for what they have done. They have shown initiative and it seems to have worked.  It is something we will consider but Bradford and Barnsley are different clubs and different places.

"We have about 7,000 season ticket holders which generates roughly £1.2million. If we halved the prices, we would have to get 14,000 season ticket holders to make the same money. Bradford is also a bigger place than Barnsley so they are more likely to get more people buying season tickets. Even if we did get 14,000, then we would lose the revenue from the match-by-match tickets bought by those extra 7,000 fans. That would be a substantial loss of money.

"I think our tickets are reasonably priced. The cost of a season ticket for a parent and child in the family area on the early bird rate is just over £11 per match. There aren't many other days out that will cost less than that."